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Reputation Management · Built for Home Services

Your reputation
is your marketing budget.

In home service, 87% of customers check Google reviews before calling. If your competitors have 200 reviews and you have 14, they win before the phone rings. Specter automates review collection so you build your reputation every single job — without asking manually.

7-day setup · No contracts · Managed for you
Tree Service
HVAC & Plumbing
Roofing
And more...
100%
Completed jobs get a request
Hands-Off
Zero manual effort after setup
90 days
Typical time to see results
Automated Review Requests ·
Google Maps Ranking Boost ·
Negative Review Alerts ·
Post-Job Check-Ins ·
Review Response Drafts ·
SMS + Email Delivery ·
Automated Review Requests ·
Google Maps Ranking Boost ·
Negative Review Alerts ·
Post-Job Check-Ins ·
Review Response Drafts ·
SMS + Email Delivery ·

You do great work.
Nobody knows about it.

Home service customers who had a great experience almost never leave a review unprompted. They mean to — they just forget. Meanwhile, a customer who had a bad experience is highly motivated to post. The result: your online reputation doesn't reflect your actual quality of work.

  • Happy customers don't leave reviews unless asked at exactly the right moment
  • Unhappy customers self-motivate — your rating skews negative
  • Competitors with more reviews win the call even when your work is better
  • Google Maps ranking is directly tied to review volume and recency
The Math Is Simple

If you complete 30 jobs per month and convert 20% of requests, you get 6 reviews. Automate the request to every completed job and get the timing right — you can push that to 40–50% conversion. That's 12–15 reviews per month, every month, without a single manual message.

The Compound Effect

Reviews aren't just about conversion — they're about visibility. Google's Maps algorithm rewards consistent, recent reviews. More reviews = higher local ranking = more calls. The investment compounds over time. Most clients break even on the service within the first 2–3 new jobs it generates.

Ask at the right moment. Every time.

Timing is everything with review requests. We configure your system to fire at exactly the optimal post-job window — when satisfaction is highest and the experience is freshest. One system, every job, completely hands-off.

01
Job Completed

Your technician marks a job as complete in the system. That single action triggers the entire review sequence automatically — no manual sending, no remembering to follow up, no missed opportunities.

02
Review Request Sent

A personalized text (and email, if configured) goes to the customer with a direct link to your Google review page. No hunting for links, no multiple steps — one tap and they're writing a review. A single gentle follow-up goes out a few days later if there's no response.

03
Review Posted — Visibility Grows

New reviews post to your Google profile. Your average rating climbs. Your Maps listing ranks higher for local searches. More homeowners find you before they find your competitors. Every job compounds the advantage.

Your reputation, on autopilot.

Automatic
⚙️
Request after every completed job

Every completed job triggers an automated review request — timed to go out at the optimal post-job window. You never have to remember to ask. Every satisfied customer gets a chance to tell their story.

Precise
🎯
Optimal timing, always

The request fires at the exact moment when customer satisfaction is at its peak — not too soon, not too late. We configure the timing based on your job types and typical customer behavior patterns.

Alert
🔔
Instant negative review alerts

If a low-star review is detected on your profile, you're notified immediately. We help you draft a professional, measured response — turning a potential brand crisis into a visible demonstration of how you handle problems.

Rank
📈
Improve your Google Maps ranking

Google rewards consistent review volume and recency. The more regularly you receive reviews, the higher you rank in local map searches — bringing more calls from customers who never see your ads or website.

Frictionless
📱
One-tap review link

Your review request includes a direct link that takes the customer straight to the Google review form — no searching, no hunting, no multiple steps. Fewer clicks = more completions.

Compliant
Fully Google-compliant

All review requests are honest, non-incentivized, and sent to all completed-job customers — exactly what Google's policies require. Built to keep your profile safe and your reviews protected from removal.

Every job
Gets a review request
90 days
Typical time to see results
7 days
Complete setup

Everything you want to know before you book.

We alert you immediately and help draft a professional, measured response. Negative reviews are often recoverable — a well-handled response can actually build trust with prospective customers who see how you dealt with the issue.

No. Asking customers for honest reviews is allowed — as long as you're not incentivizing them or filtering to only send requests to customers likely to leave 5 stars. Our system asks all completed-job customers and sends honest review requests. Fully compliant.

Timing is everything. We configure your system to send the request at the optimal moment after job completion — typically within a few hours, when the experience is fresh and the customer's satisfaction is at its peak.

A single gentle follow-up goes out a few days later. After that, we stop — we never spam. The goal is a frictionless request at the right time, not a pressure campaign that annoys customers.

Most clients see their first new reviews within the first week of going live. Within 90 days, consistent automation typically produces a meaningful increase in both review volume and average star rating.

Yes. Review volume and recency are both major factors in Google Maps local rankings. More reviews, posted consistently over time, directly improves how often your business appears when homeowners search for your service in your area.

Start building your reputation with every job.

Book a free 15-minute strategy call. We'll look at your current Google profile, show you exactly how automated review collection would work for your business, and answer any questions you have — no commitment required.

No commitment · Setup in 7 days · Fully managed